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Product Spotlight:

In Sheep’s Clothing

smartwoolcollage1

Team SmartWool is a group of self-proclaimed “wool geeks.” Passionate about the outdoors, comfort, warmth, and innovating a commonly used material, they’ve been perfecting their sustainable, fair trade designs for over 17 years. That type of dedication is nothing to “baa”-lk at.

Using fine Merino from sheep raised in grassy green pastures under ethical conditions, SmartWool makes nubby socks, baselayers, slippers, tights, and more that smartly manage moisture as they keep you warm. Breathable and comfortable, the products will help regulate your body temperature under extreme conditions without restricting your movement.

It’s the cable knit ski socks and other cushion-y paw covers of which we’re most fond. Fun patterns and bright color combinations make them standouts out in ho-hum white sock drawers, brightening up your footwear arsenal. Shimmy your toes into the snuggly accessories and you’ll have a pair of very happy feet indeed.