Fig-Fabulous
Date: October 15, 2007 | Category: Children, Fashion
Canadians Jen and Michael began Twice Shy to solve their personal dilemma of where to find cool, urban clothes made from sustainable fabrics. Now, three years later, they’ve launched a children’s line called Fig, drawing upon the logo from their parent company, that was conceived in the same vein. Using low-impact reactive dyes, the clothes are a bit edgy with a strong use of graphics that mirror the adult’s line and are remarkably high quality. Jen and Michael believe that by producing clothing from certified organically grown cotton and in factories that treat their employees ethically, they are knitting values right into the garments they create. From “seed to shelf” is their sustainability model, and they’ve been careful to maintain a green office as well. Both lines are mainly carried in boutiques (check their excessively artsy site for a location near you) and are also available on-line, but you’ll have to wait a month or so for the Fall 2007 collection to make it onto their site.
