Beauty and The Brain
Date: February 11, 2010 | Category: Beauty, Body Care, Fragrance, Hair Care, Skin Care
When smart design meets style and substance, the combination can be unstoppable. Such is the case with Intelligent Nutrients, the new certified organic health and beauty product line from Horst Rechelbacher (you may recognize the name as the original founder of The Aveda Corporation).
After a successful run with Aveda, his new venture is entirely based on Nutritional Chemistry, using only food-derived ingredients (they are in fact 100% food-based and organic certified) that the body recognizes and understands as nutrients. From the Anti-Aging Serum that works to feed, restore and protect skin to an entirely organic hair care line to the array of multi-functional aromatics (we’re big fans of a mid-afternoon spritz of “Focus” but are most excited about “Seductive”) , the Intelligent Nutrients collection has every base covered - even supplements and functional food… like an antioxidant rich innercalm in-fused chocolate bar!
After devoting his life to the study of plant-based medicine, winning countless awards and honors, it’s no surprise that such a stellar combination of healthful ingredients and effective results would come from Rechelbacher’s hands - there’s even an INcyclopedia on the site with descriptions, recipes, and in-depth info for everything used in the line (the goal, after all, is to educate and change the industry as a whole).
Beauty and brains? Check! Now on the hunt for brawn…
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